Heads of Digital Marketing (2 positions)

  • Location:
  • Salary:
    negotiable
  • Job type:
    Full-Time
  • Posted:
    4 weeks ago
  • Category:
    Marketing
  • Deadline:
    June 30, 2018

Responsibilities:

  • Set up strategy, lead and implement all digital marketing plans for a shopping center, based on marketing objectives and strategy.
  • Responsible for the company’s new media strategy and implementation.
  • Manage various online marketing campaigns such as email marketing, viral marketing, SEO, Facebook Ad and social media optimization in order to increase brands reputation and drive traffic to the malls.
  • Develop new website for a new shopping Centre.
  • Build relationship with online media and bloggers to get PR coverage.
  • Ensure consistency of brand messages across all digital marketing and communications channels and channel integration.
  • Develop digital marketing calendar and responsible for the editorial content of social media by coordinating with marketing team and other functions.
  • Estimate and control budget to optimize maximum ROI as well as ensure operational budgeting process.

Qualifications:

  • Aged 35 years up
  • Must have experience in retail or fast-moving business
  • Bachelor’s degree in Marketing or related field
  • At least 10-year experience in digital strategy / digital marketing or online marketing
  • Creative, hard-working and results-oriented
  • For those who does not have experience in retail business, they can be considered to be a Head of Digital Marketing for another applicated business of the company.
  • Good command of English.

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