Marketing Executive

  • Location:
  • Salary:
    negotiable
  • Job type:
    Full-Time
  • Posted:
    3 months ago
  • Category:
    Marketing
  • Deadline:
    February 28, 2018

Position Purpose:

To execute and ensure high quality marketing plan/activities in a timely and cost efficient manner


Responsibilities:

  • Handles the process for development and execution of marketing materials that support the execution of marketing programs e.g. store brief book, POP, premiums and etc.
  • Ensures promotions are well-planned, executed and measured effectively
  • Ensures that the media plans for their area of responsibility are implemented properly and effectively
  • Be part of team in developing  and responsible for tactical execution of creative (TV, Radio, Outdoor, Print and Restaurant merchandising, etc.) for their area of responsibility
  • Facilitates, coordinates and supports the execution of all marketing activities at the store level and provides appropriate feedback as necessary
  • Tracks and monitors product development process to ensure on time new product/4th flavour launches and support plans are comprehensively executed 
  • Ensures the proper use of the trademarks, logos and ensures all advertising materials have legal and creative approval.

Qualifications:

  • Master’s/Bachelor’s degree in Business, Marketing, or a related field or relevant number of years of experience.
  • 2 Years of marketing experience
  • Good command of Thai and English
  • Experiences in QSR, FMCG is a plus

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